PRODUCT DESIGN | PACKAGING

Levi's Music Project supports music education by providing music educational program to youth around the world. The Music Pin Project was created to help raise not only awareness to this cause, but fund to help artist open new music schools. This particular pin was the start of the music pin project Series 001. The idea behind the launch of this project is to create a new Limited Edition Pin each year to become a collectors item for fans / supporters.

Levi's Strauss & Co. takes great pride in their products and with this comes a great passion for packaging. Working with internal Product Design Teams, Merchants, Marketing, and Creative Teams we developed seasonal packaging for upcoming products hitting the stores.

Showcased Designs:

Levi's® Support Music Pin Project

Levi's® Made & Crafted® x Off-White Collaboration Hang Tag

Levi's® x Nigo Seeding Box

Levi’s® 501 Button My Fly GWP Packaging

Levi's® Orange Tab Denim Packaging

Levi's® x Rolling Stones Enamel Pins

Levi’s® x Grateful Dead Packaging

Levi’s® Western Fit Packaging

HOMEPAGES | LANDING PAGE | EMAIL MARKETING | PAID MEDIA SKINS | BLOGS

Over the last 7 years - I was had the opportunity to enter the digital space of design. I have worked on several campaigns // collaborations for Levi’s® and various brands. These projects range from Homepages / Landing pages, blogs, dedicated emails, and paid media skins on social media platforms. I have learned some animation in the process to give these digital spaces more life. I have gained a knowledge of Figma and content stack along the way.

Showcased Digital Design:

Levi’s® x Emma Chamberlain Blog

Levi’s® Secondhand x Duckworth Blog

Levi’s® Vintage Clothing 501 Day Japan Homepage Hero

Levi’s® Vintage Clothing Shocking Truth Dedicated Email

Levi’s® Secondhand.com Trade-In Landing Page

Levi’s® x Golf Paid Media Skins and Rails

Academy Sports & Outdoors & Monster Audio | Landing Page

ART DIRECTION

Worked closely with the Academy Sports & Outdoors In-House Photo Team, Stylist, and Merchants to develop in-store photography for seasonal products. Mood boards, Model Selection, and Location decisions played a big role on making these shoots come alive.
Pre-planning shoots was done by myself, stylist, and producer on developing the shot list and assign products to models. I worked closely with the producer to select the right atmosphere for each shoot. Some of the on-set responsibilites were to direct models and photographer to capture the right shot for the seasonal campaign.

Showcased Imagery:

BCG Women's | Spring 2015  

BCG Men's | Spring 2015

BCG Women's | Fall 2014

Magellan Men's | Spring 2015  

BCG Kids & Teens | Summer 2014

MATTRESS PAD COVERS | BED PILLOWS | DUVETS

Created bedding packaging under the Art Direction of The Association Design Agency as a in-house junior designer.  We worked with one of the largest basic bedding companies, Springs Basic Bedding. Projects ranged from Basic Bed Pillows, Mattress Pad Covers, Sheets, and Duvets. Brands ranged from Target, Bed, Bath, & Beyond, Macy's, Ross, etc.

Showcased Packaging:

Fieldcrest Mattress Pad Cover Packaging

Wamsutta Bed Pillow Packaging | Macy's

Back to School 2 Pack Bed Pillow Packaging | Target

Serta Bed Pillow Packaging | Ross

Wabasso Mattress Pad Cover Packaging

LARGE FORMAT | ENVIROMENTAL DESIGN

For 5 years I worked with various Universities & High Schools throughout the country creating graphics for their athletic facilities / stadiums. My role was not only to design the environment graphics, but to measure and plan how concepts would be built all the way to execution. 

Showcased Projects / Schools:

Campbell University | Buies Creek, NC

College Park High School | The Woodlands, TX

Deer Park High School | Deer Park, TX

Our Lady of the Lake University | San Antonio, TX

Klein High School | Klein, TX

University of Iowa | Iowa City, IA

Blinn College | Bryan, TX

BROCHURES | BENEFIT GUIDES | MENUS | IN-STORE RETAIL SIGNAGE

Showcased Designs:

Sysco Foods Benefits Guide

Sysco Foods Bi-Monthly Newletter

Cannon Crossfit Summer Program Brochure

Model Sports Direct Mailer

Gina's Kitchen To-Go Menu

Jack Burke Tribute Program

Sports retailer Academy Sports & Outdoors housed various private label brands in which the in-house creative team was given opportunity to design product art. No Limits, a outdoor water sports brand created 3 SUP Boards to add to their product line. These were the first board to be placed into the retail stores. They also began creating custom products for specific markets in which the designs were customized to fit. The No Limits Tennessee Kayak Paddle was created for 4 Store Fronts as a Limited Edition item. 

Showcased Product Designs:

No Limits Kids SUP Board

No Limits Recreational SUP Board

No Limits Fishing SUP Board

No Limites Limited Edition Tennessee Kayak Paddle

ProCat Fishing Line Packaging

BABY SHOWER | SAVE THE DATE | WEDDING | GIFT CERTIFICATES

All invites were custom designed to each clients personality and style. Color schemes, substrates, and mailing labels were all created for the best presentation once landing on invitees mailboxes. 

Showcased Designs:

Destination Bachelorette

Baby Shower

Scentuary Massage Gift Certificates

Destination Wedding Invite

Branding + Infographics for 2 Global Campaign launches for LS & Co.

From Corporate Print Shops to Crossfit Gyms, I have had the pleasure of doing the logo identities for some awesome brands. All logos were built from the vision of the client. We worked hand in hand to make sure we capture truly what their brand was all about. 

Showcased Brands:

Craig Ceccanti

California Motorized Shades

Victory Chiropractic

The Side Bustle

Monkey Tree Photography

Seebridge Media

Padre Drift Co.

PRODUCTION DESIGN 

Working under the Art Director at Jack Morton Worldwide, I built out the Large Format Graphics for the Mattel Barbie Rockin' Royal Event. I was provided assets from the Barbie Creative Team and dimensions to help bring their vision to life in a large scale. I designed based off their look & feel of the event to accommodate the space they were using for the event. 

Showcased Event:

Mattel Barbie Rockin' Royals Event

PHOTOGRAPHY | CANON REBEL T5

Over the past year I have been working to improve my photography skills. I have been improving with ever capture taken and plan to continue pursuing this passion I have found in photography. 

Link to Resume